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Solutions
in cold chain management
Ortho Clinical Diagnostics (OCD) India, has been existent
for more than 25 years. The company operates as an independently
managed division of Johnson & Johnson Ltd India.
With the merger of Johnson & Johnson Clinical Diagnostics
and Ortho Diagnostic systems in 1997, the division revised
its India strategy and made some far-reaching changes.
As a result, OCD decided to:
1) Offer the same line of products manufactured and
marketed in Europe and in the US for the Indian market
as well.
2) To focus on the two segments i.e. transfusion medicine
and clinical laboratories.
The change enabled OCD India to bring in semi and high-end
automation products in its target segments of Clinical
Labs and Transfusion Medicine.
 The
Vitros DT semi automated analyser is well established
in the Indian market for small to medium size laboratories
both in Metros and A Class towns. As each slide is individually
packed, small labs can do all their tests including
rare parameters like esoteric tests, ammonia, lithium,
etc in house. The higher version Vitros 250 auto-analyser
is targeted at premium hospitals in the metros.
The present installed base for Vitros DT 60 II Chemistry
System is approximately 300 and that of Vitros 250 is
approximately 40. In the last 18 months, the installed
base of Vitros ECi with enhanced chemiluminescence technology
used for Immunodiagnostic testing has grown from 5 to
15 analysers. The value added solutions of OCD, more
than compensate for the perceived extra cost. Very soon
OCD India would be launching an Elisa kit for HCV Antigen
and Track-C an Elisa kit for quantitative estimation
of HCV viral load.
Another area of focus is cold chain management. Practically
all diagnostic products need to be stored in a controlled
temperature and humidity conditions.
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