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‘We
Aim To Become Numero Uno By 2015’
The idea of a spa is rejuvenating in itself. When this is
coupled with the age-old Ayurvedic therapy, the result can
be more than rejuvenation. This is one of the aims of Kerala
Ayurvedic Health Spa, a unit of Kerala Vaidyashala Pvt (I)
Ltd — to bring about a synchronisation between rejuvenation,
lonegevity and self realisation. The Kerala Vaidyashala (I)
Pvt Ltd was initially started by the Kuroop family more than
33 years back as a propreitory group. In a span of three decades,
the demand for Ayurvedic therapies, has gone through a sea
change in the country, and so has the targets, objectives
and the growth of the group. However, it was only when Harshjeet
Kuroop, the current Managing Director, took over the reins
of the company in 1996 that the organisation began to expand
in the country. Kuroop speaks to Nayantara Som about the evolution
of the the Ayurvedic Centre from being a small charity institute
to an organisation which believes in becoming the numero uno
in Ayurveda in the country.
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