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Carving A New Path
Asian Heart Institute inks a deal with Parkway Group Healthcare
PTE Ltd to expand its existing operations management and build a new hospital
Rita Dutta - Mumbai
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In Sync: Joshua M Goh and Dr
Ramakant Panda
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After completion of three years, the 140-bed Asian Heart Institute
(AHI) has rolled out new plans of business development. It has recently inked
a deal with Singapore-based Gleneagles Management Service of Parkway Group Healthcare
PTE Ltd to hand over its operations management. This implies that the current
CEO of AHI, Dr Ramankant Panda, who was at the helm of day-to-day administration,
hands over the reins to Gleneagles.
Now, at the zenith of day-to-day administration will be a
Chief Operating Officer (COO) and a management consultant of Gleneagles. While
the COO has been appointed but is yet to join, Joshua M Goh, Vice President,
International Operations, Parkway Group, will act as a management consultant.
Henceforth, Dr Panda will be involved only in policy decision making and will
be spared of the intense day-to-day management attention needed on the
ground, a practice that he diligently followed for the last three years.
Says Dr Panda, By delegating work, I will be able to concentrate on doing
more bypass surgeries. Dr Panda, who does seven to eight surgeries per
day, wants to scale up the number of surgeries.
The management feels that the administrative take-over by
Gleneagles will push the profit margin of AHI further as the number of angioplasties
and surgeries is expected to surge. Reportedly, the hospital has a weekly turnover
of nearly Rs two crore. Our target is to do 2000 surgeries and scale up
angioplasties by 30 to 40 per cent, says Dr Panda. As of now, the hospitals
is doing around 1500 surgeries per year. From April to November,2005 the hospital
conducted 1419 angiograms and 375 angioplastie. Reportedly, AHI does the highest
cardiology work in Mumbai, which constitutes around one-third volume in Mumbai.
The hospital has three surgeons, 17 interventional cardiologists and preventive
cardiologists.
The change-over would imply no administrative staff re-shuffling,
reveals Joshua, adding, We want to make the change-over as smooth-sailing
as possible. Gleneagles has, however, strengthened the guidelines for
Clinical Governance Structure for doctors, which outlines patient
care, quality assurance and infection control, CMEs, among other things. The
management agreement is on a fee-for-service basis.
The Parkway Group Healthcare PTE Ltd holds 70 per cent of
Singapores private healthcare market with its chain of Mt Elizabeth Hospital,
East Shore Hospital and Gleneagles Hospital, which are prime medical tourist
destinations in the Far East. The group also runs 325-bed Apollo Gleneagles
Hospital in Kolkata through a Joint Venture (JV) with Apollo Group.
Besides operations management, AHI and Gleneagles have also
entered a JV to build an over 200-bed hospital at Bandra Kurla Complex, in the
vicinity of AHI. The new project, for which the details are yet to be worked
out, will be on equity-sharing basis. The new hospital would start functioning
from the premises of AHI within this year. Around 100 beds have been designated
for the new project in AHI building.
The new hospital would have two or three additional
super-specialties, is all that Joshua is willing to reveal. The buzz is
that the two specialities will be orthopaedics and oncology. Gleneagles may
also bring its successful liver transplant programme to AHI, say our sources.
Speculations have been rife that AHI is planning to build
a multi-specialty hospital, as its initial plan of 250- bed cardiac hospital
was not feasible with the burgeoning of cardiac hospitals across the country.
Sources also said that a dip in Average Length of Stay of patients in cardiac
hospitals after recent advanced treatment in cardiac care, does not create the
need to increase the number of beds for cardiac care. Hence, AHI is planning
for multi-specialty hospital.
Refuting speculations, Dr Panda says, We never said
that we were going to make a 250-bed cardiac hospital in the very beginning.
We always wanted to build a 250-bed hospital over a period of ten years.
He insists that the group is still on track for a 250-bed cardiac hospital,
but they are not keen to rush into expanding commercially, ahead of developing
the professionally-driven patient-focused team, which takes time and is the
hallmark of AHI. The hospital, which started with 90 beds, has added an additional
50 beds over the last three years. However, he emphasised that the group is
immediately embarking for other specialties as there are immediate market opportunities
existing for these other specialties.
Clarifying further, he says, Initially, we wanted to
build two towers for two hospitals, but the position of the land did not allow
us to do so. I also did not want to do civil work, while the hospital is functioning.
So, we had to plan for a 250-bed hospital at the outset. However, only the skeletal
structure of a 250-bed building was completed; the interiors for a couple of
floors were not done.
About reduction in Average Length of Stay of patients in AHI,
Dr Panda says, Yes, that has of course plunged, but the increase in number
of patients in ICU keeps our beds full. Our occupancy is always more than 90
per cent. What made the two groups click? We just dont want
to accept any project. We are, however, very excited to work with AHI as our
value-system and professional standards are similar. We are completely in sync
with AHIs insistence on quality care, strict infection control and extremely
low mortality rate which is among the best in international standards,
explains Joshua. The synergy between the group lies in their similar business
model. In both the groups, doctors hold equity share and are considered
major stake-holders, says Dr Panda.
rita@expresshealthcaremgmt.com
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